Swipe Away is a brand committed to nurturing authentic, in-person connections amidst an era heavily influenced by digital dating apps. The logo comprises a minimalist icon that symbolises embracing love and swiping yes to it. The color palette resonates with the hues of love.
The brand has orchestrated a branded experience, featuring a digital dating maze equipped with stations dedicated to raising awareness about addiction, catfishing, safety, and the pursuit of genuine connections. This immersive journey incorporates deep connection prompt cards. Additionally, our impactful posters provide a creative and poignant perspective, effectively advocating against the use of dating apps.